CSR Strategy Development for BDR Thermea
The Situation
BDR Thermea is an international manufacturing group that is owned by a foundation trust. In 2014, the company engaged with Anthesis to develop a CSR strategy that reflected and underpinned its business values and goals. BDR Thermea required support to implement the strategy by engaging internal stakeholders and facilitating a team from across the group and to develop a communications strategy, including supporting the publishing of its first sustainability report in 2015.
Now that the strategy is established, BDR Thermea continue to use Anthesis to engage the organisation in its implementation and to provide expert advice and knowledge to facilitate the realisation of the agreed objectives and goals.
Our Solutions
Anthesis began working with BDR Thermea to develop and implement its CSR strategy and provide continued support in driving their sustainability ambitions forward. This initially involved mapping business and stakeholder drivers and establishing and facilitating a team of CSR “Ambassadors” drawn from across the group’s businesses. Working with this multi-disciplinary team through regular meetings and workshops, and with senior group executives, Anthesis helped establish the group’s CSR strategy and sustainability framework.
Our team helped to develop a branding for this strategy, called “Better Together”, and to define clear and measurable objectives and goals aligned with business priorities for the group’s products, supply chain, people and company. Anthesis supported the development of BDR Thermea’s CSR communication strategy and first published CSR report in 2015, and continue to support its ongoing communication and annual reporting.
Anthesis has also supported the group with insight and expertise across the key areas of sustainability. This has included product lifecycle assessments, stakeholder engagement, and learning workshops involving guest speakers from leaders in sustainability.
This relationship will continues to evolve with several new exciting initiatives to be commenced.
Impacts of the Project
Prioritisation of risks
BDR Thermea now has a clear CSR and sustainability strategy and framework that has been endorsed by senior management, with objectives and goals that are aligned to business priorities. This is contributing to achievements in group and operating activities against the four pillars of the Better Together strategy – Better Products, Better Supply Chain, Better People, and Better Company.
Reporting Gaps
The readiness assessment provided a visualisation of key reporting gaps and a high-level roadmap of the next steps for Envea.
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